Faculty Publications

Title

Secrets of a Great PowerPoint Presentation

Document Type

Article

Publication Date

8-21-2012

Abstract

Achieving your goals as a public speaker is never easy, and modern tools – especially Microsoft PowerPoint – can hinder as much as help, if used improperly. But a carefully prepared presentation with a clear underlying message, memorable visuals and a focus on making the message useful for the audience can strongly differentiate your speech and help you make a lasting impression. Whether your goal is to find new clients, boost sales, land additional speaking opportunities or generate referrals, all of that will flow from following some basic principles to create an effective and impactful presentation.